Exclusive: Ferran Adria says blogs are the big food revolution

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Thanks to Matt Preston, creative director of the Melbourne Food and Wine Festival, for sharing his exclusive from El Bulli’s Ferran Adria:

I caught up with Mr Adria and a few journos at MadridFusion08 in Jan. His
opening response was to a question about what the big changes in food were
this year. His answer was translated from Spanish so there may be nuances
missed by the translator but the inference was that there has been a
explosion in blogs. “One year ago there were no blogs – now that is a
revolution.”

Matt promises some provocative material from the huge body of interviews from this trip to
culinary congresses in Milan and Madrid.

Meanwhile, an email from local molecular chef Ray Capaldi promises that molecular gastronomy is not dead. We look forward to hearing from him on the artistry-formerly-known-as molecular gastronomy or tecnoemoción (and variously referred to as tecno emoción or tecnoe-moción) as it perhaps is now known.

Ed Charles is a journalist and digital consultant who spend the better part of the part two decades in Australia. He trained with IPC in London and has written for major international and national business and lifestyle titles. Establishing this blog in 2005, he was one of the first of a handful of food bloggers in Australia. He's spoken at the Melbourne Writers Festival and Emerging Writers Festival and has broadcasted regularly on food and digital media issues. He is currently writing a history of mankind told through food.

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