Write the way you talk. Naturally. Use short words, short sentences and short paragraphs. 10 tips on writing by David Ogilvy from Prezly
Month: May 2014
How to manage your online reputation with Ken Burgin
You’d be amazed the number of people who contact us problems with online reviews. It seems to be the problems are split two ways. Either somebody has got drunk and is randomly posting negative reviews or a venue’s review score falls below their expectations, especially in Melbourne on Urbanspoon. I recently talked to hospitality consultancy Ken Burgin on this issue for his podcast, which you can find here. The first problem of drunken trolls is relatively easy to solve and […]