A fish dish was the essence of a rockpool. The pullet egg with truffles and mushrooms like a forest floor. It was the evening before opening at Saint Crispin. And the restaurant was already hitting its stride. Chefs Scott Pickett of The Estelle and Joe Grbac, formerly of The Press Club, were working with the kind of seasoned intensity you only find in the world’s best kitchens. Rewind 5 years. Smith Street was all but a culinary wasteland being colonised […]
Month: June 2013
15 seconds vs 6 seconds: Instagram introduces video.
In terms of the battle for moving eyeballs I think Instagram is onto a winner. 15 seconds is short but 6 seconds seems too short. For cooking tips. Mixology. Wine tasting notes. This is going to be fun.
ACCC to tackle online reviews?
One of the biggest gripes among and hospitality or tourism-based business is the anonymous online review. We’ve helped many people over the years with trolls who have defamed venues and individuals just because they were refused entry or kicked out for being drunk – or just because they are competitors. It’s a real pain and emotionally draining for owner operators who care about their businesses. Now Restaurant & Catering Australia is in discussions with the Australian Competition & Consumer Commission […]
The truth about online reviews
PeopleClaim.com I was handed this inforgraphic by Matteo Pignatelli in a conference session I was involved in on online reviews. It shows why it is important to pay attention to them and use them as a feedback mechanism.
How to create a huge funnel of traffic to your website with a video content bomb
I was introduced to this aggressive SEO idea while attending the Wordcamp conference earlier this year. It’s a 28 minute investment to see the method – with the meat starting around the 4 minute mark. Basically creating impact with content is a numbers game. Whether it’s your own website or a video hosting or social media site it takes lots of content to create a real impact. It’s intense. If you are a small to medium business if you are […]