Author: Ed

customers, presentations

Doing Better Business 10 October 2011

If you want to find out how social media can help your hospitality business win fans and customers, I’ll speaking at one of the restaurant and catering Doing Better Business Seminars on 10 October at Nobu. I’ll be talking about what modern day consumers expect from a restaurant and their website. In contrast to being a threat social media now provides free market research to businesses helping them give customers what they want. The implication for businesses is that you […]

Eat streets

Q&A: Will you support Bread for Good?

Q: Hope you’re having a great Tuesday. I’m a big fan of your blog and just wanted to get in touch about an upcoming campaign you may be interested in. As part of Good Food Month, The Age and Sydney Morning Herald are encouraging restaurants to help make a difference for children affected by the famine in East Africa through the Bread for Good project. I’ve posted some more details below and you can also find out more at www.breadforgood.com.au. […]

customers, rules of engagement

Centre yourselves on your customers

There’s a great quote from Google CEO Eric Schmidt in this blog post: “Microsoft organised itself around the structure of the industry; Apple organised itself around the customer. You have to organise around the customer.” I caught up with Chris Lucas who I helped out on the digital and social media side for the launch of Chin Chin. He is excited about what social media offers to focus what he does on the customer. Each day he feeds reviews from […]

Blogs, Content marketing, Facebook, social media, Twitter, Websites

Be everywhere with everything

So how does the internet work nowadays? There is no one prescriptive answer but it is more than just having a single website or newsletter that can only be viewed on a computer. It’s all about giving choices. The information on your website need to be available all over the place. That means it should be available to the near 11 million Facebook users in Australia, the 1.8 million or so people on Twitter locally and the 2 million or […]

Bars & pubs, Eat streets

Check the Vue at Lui Bar

The view alone is worth it at the new Vue de Monde. Photo: Adriane Strampp In case you hadn’t heard,Lui Bar at Shannon Bennett’s new Vue de Monde at the top of The Rialto is open to all comers. And it is not only worth it for the drinks but the vue (view geddit?) of the traffic streaming through Melbourne at night. The attention to detail and the levels of service at Lui Bar are unmatched in Australia. First you […]

Restaurants

Gourmet Traveller vs the people

What crazy things restaurant rankings are, eh? A small group of the same old people pretty much are the judges for all the local restaurant awards, whether it is Gourmet Traveller, which announced its Sydney-centric version this week, or The Age, which is next week. It’s a mad mad mad world when you factor in the user generated rankings from Urbanspoon, with the real winners in the two lists being Frank Camorra and his Movidas and Andrew McConnell with Cutler […]

Cooking

Cheese is about to get a lot more tasty

Which of the above cheese aren’t you allowed to eat? If they were made from raw milk then none. But if proposals put forward by Food Standards ANZ (FANZ) go through only the hard and semi hard cheeses. And you won’t be able to buy (legally) raw milk altogether. The world is divided as to whether unpasteurized milk products are dangerous or not because all sorts of allegedly nasty bugs live in it. Really though it isn’t necessarily a problem […]

Richmond

Oysters, ethics and stout

Oysters, once the food of the people. Now if you are interested in various different varieties you’ll be paying up to $4 in restaurants.That’s nearly $50 for a dozen and in my opinion too much. I want to eat them but can’t afford to pay that much.So I will often will buy them at one of Melbourne’s markets (pre-shucked if I’m feeling lazy) for about $1 each. The fact is that unless you are a cashed-up hedge fund manager the […]

Drinks, Eat streets

The Everleigh: ice cool on Gertrude St

For a very hot country, it is remarkable how little care we give our ice. Sure, you can buy large bags of ice pretty much anywhere, but it’s the kind of ice to stick in a bath or an Esky and chill beer and sauvignon blanc; not the kind of stuff to put in a cocktail. A while back the shiny Japanese ice machines at Match Bar were a revelation. And now The Everleigh, which sits atop the old Dante’s […]